BE A LUNCHTIME HERO – Bring your own food container, and save the world a little everyday
The UK alone produces more than 170m tonnes of waste every year, much of it food packaging. Some of it is poisonous, and some of it never degrades. It can take 450 years for some types of plastic bottle to break down and lot of it isn’t biodegradable at all. Less than a third of plastic packaging is recycled and lots of it finds its way back to our food. It ends up in our salt, our water, and our beer (our beer!).
Unpackit is an initiative to cut down the use of food packaging by bringing our own container when getting a lunchtime takeaway. As simple as that.
It’s time to do something!
My article in Retail Focus on the amalgamation of digital and physical and Integrated Placemaking.